Hey Guys It's ya boy Rex. Between
recording music with the co-CEO/ co-founder/best friend and six other things in
our group: the Kid Rage, I got a lil' 9 to 5. In my downtime at work
I came across one of the coolest marketing ideas in a while: The Co-op Coca Cola Machine.
Ok it’s actually called "The Friendship Machine" but my title sounds
better. Coca-Cola planted the machines in Argentina
last August to celebrate International Friendship Day. The machines are about
12 feet tall and require that you ask a buddy for a boost to use it. Coke
rewards the cooperation by dispensing two Cokes
instead of one. AWESOME!
Regular Coca Cola Machine height: 6-7 ft.
Co-op Coca Cola Machine height: 12 ft
Here's actual Co-op footage
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